TARA Media: Business Development Associate (BDA) – Media Seller

Location: US-Based – Must be authorized to work in the United States.

Annual Salary Range: $55,000 – $75,000 base + Commission

About Us

TARA Media is a growing digital marketing agency focused on helping brands scale through data-driven strategy, performance marketing, and creative execution. We partner with clients across industries to deliver measurable results through paid media, SEO, content, and digital strategy.

As we continue to grow, we’re looking for a Business Development Associate (BDA) – Media Seller to help build and manage our outbound pipeline, identify new business opportunities, and drive early-stage relationships with prospective clients.

The Role

The Business Development Associate (BDA) – Media Seller is responsible for generating and qualifying new business opportunities for the agency. This role will focus on outbound prospecting, developing relationships with potential clients, and creating a strong pipeline for our sales team.

You will play a key role in helping the agency expand into new markets, industries, and partnerships while building a scalable lead generation process.

This is an ideal role for someone who thrives in a **fast-moving, entrepreneurial environment** and enjoys combining strategy with hands-on execution.

Pipeline Development

* Identify and research prospective clients that align with our agency’s services and ideal customer profile

* Build targeted prospect lists across priority industries and accounts

* Develop and manage a consistent outbound outreach strategy (email, LinkedIn, events, referrals)

Outbound Prospecting

* Initiate conversations with prospective clients and decision-makers

* Qualify inbound and outbound leads to determine fit, timing, and opportunity potential

* Schedule discovery calls and introductory meetings for the sales leadership team

Relationship Building

* Establish early relationships with marketing leaders and decision-makers

* Represent the agency professionally and communicate our value proposition clearly

* Maintain consistent follow-up and nurture opportunities through the early stages of the sales cycle

Sales Process & CRM Management

* Maintain accurate prospect and pipeline information in CRM (HubSpot, Salesforce, etc.)

* Track outreach performance and optimize messaging and targeting

* Collaborate with leadership to refine sales strategy and positioning

Market Insights

* Monitor industry trends and competitive landscape

* Identify emerging opportunities or verticals for agency growth

* Provide feedback on messaging, offerings, and market demand

What Success Looks Like

In this role, you will:

* Build a consistent pipeline of qualified opportunities

* Establish strong relationships with prospective clients

* Help expand the agency’s footprint into new accounts and industries

* Create repeatable outbound processes that support long-term growth

* 2–5 years of experience in sales development, business development, or agency sales

* Experience prospecting and generating leads through outbound outreach

* Strong communication and relationship-building skills

* Comfortable working in a fast-paced, small-team environment

* Highly organized and able to manage multiple prospects simultaneously

Preferred

* Experience in digital marketing, media, or agency environments

* Familiarity with CRM tools such as HubSpot or Salesforce

* Experience selling marketing services, SaaS, or consulting solutions

* Experience using LinkedIn Sales Navigator or similar prospecting tools

We believe that a diverse, inclusive staff is a fundamental strength. We’re committed to hiring people of all races, ethnicities, religions, ages, sex, genders, sexual orientations, and gender identities. Women, people of color, LGBTQ+ individuals, and members of untapped groups are strongly encouraged to apply and are welcome on our teams.

We are committed to providing reasonable accommodations throughout the hiring process and employment. If you require an accommodation to apply for or interview for this position, please let us know (email Gideon at Gideon.bender@thetara.group).

We encourage candidates to apply even if their experience does not align perfectly with every qualification listed.

COMPETITIVE COMPENSATION 

Including a 401(k) with generous company matching. 

100% REMOTE WORKING OPPORTUNITY  

Always have been and always will be. 

TOP-NOTCH MEDICAL COVERAGE 

Domestic-partner inclusive, health, dental, vision, life, cancer coverage, and long-term disability insurance for you and your dependents. 

GENEROUS PAID TIME OFF 

23 days of PTO per year.  We believe in work-life balance and encourage you to use your time off. 

PAID PARENTAL LEAVE 

10 weeks of fully paid time off. All genders qualify equally, and the policy includes adoptions.